Heimtextil is the largest global trade fair for home and contract textiles, held annually in Frankfurt. Kate Franklin & Caroline Till were responsible for creating and directing this years trend book and trend forum on behalf of The Future Laboratory. We commissioned design agency Campaign to create four inspirational architectural pavilions to represent the trends: Sobriety, Wilderness, Mix Mash and Utility. Our aim was to create a sensory experience for visitors and a journey of discovery. Within the pavilions we curated the display of over 1600 fabrics from international exhibitors.
Creative direction / Trend research and forecasting / Fabric and colour forecasts / Fabric selection and curation / Exhibition design and direction
Clients : Heimtextil and The Future Laboratory
Collaborators : CampaignBack